Thursday, July 1, 2010

Real People - In Their Own Words


“The more believable, real-sounding listener drops, the better. If it were up to me, I'd have nothing but listeners on our station." That’s a quote from the PD of a Launch Control Online affiliate. He knows LC is vital to getting real people speaking in their own words, relating to his listeners.

In the weeks ahead, relate to your listeners with produced pieces and work parts for back-to-school, summertime, 4th of July, at-work and many other topics that reflect your listeners’ everyday life.

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