Friday, November 20, 2009

Happy Birthday Plug & Play!

This month, the nation's top Country stations were on location in Nashville covering the CMA Awards. And again this year, Plug & Play Imaging was chosen to provide the custom imaging elements to all of the stations taking part in Premiere's CMA Week broadcast. It's a tradition we are proud to be a part of as Country radio celebrates its biggest event of the year.

Speaking of tradition, this month of November marks the 11th anniversary of Plug & Play Imaging. The MJI Image Kits, as they were originally known back in 1998, were the first to bring the shell-based imaging sweeper concept to multiple formats. Many of our original affiliates, as well as much of the original production team, are actually still with Plug & Play today. We like to think that's a testament to the consistency and enduring value of the product.

In the past 11 years, we've grown from 3 formats to 8, moved from CD delivery to the web, and adapted to meet the evolving needs of radio. Shorter elements, real substance, better listener content, more teasers, all the kinds of things you need to keep your branding relevant and your listeners tuned in for the PPM era.

For the 2009 holiday season, we’ve collected a bumper crop of Thanksgiving and holiday artist and celebrity liners, and they are rolling out on the Plug & Play Imaging website right now. Our musicians have also been busy creating original new holiday beds, and of course we'll be posting a ton of ready-to-voice holiday-themed sweeper shells across all formats.



Premiere Plug & Play Imaging.
Strong creative. Effective branding. PPM-ready.
Available in 8 formats.


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